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☆ Britney Spears’s Memoir Sells 1.1 Million Copies in U.S. in First Week
▼ + stars: | 2023-11-01 | by ( Julia Jacobs | ) www.nytimes.com time to read: +2 min

A news release from Gallery Books, an imprint of Simon & Schuster, announcing the sales numbers quoted Spears as saying, “I poured my heart and soul into my memoir, and I am grateful to my fans and readers around the world for their unwavering support.”(Published figures put the price tag for Spears’s memoir between $12.5 million and $15 million.) The book is Spears’s first full account of her 13 years under a conservatorship, which her father, James P. Spears, was granted in 2008 amid a custody battle and Britney Spears’s series of public struggles. In the memoir, Spears describes an adulthood in which security personnel dispensed her medications and put parental controls on her iPhone. Kristen McLean, an industry analyst for Circana BookScan, which tracks book sales numbers, said on Wednesday that Spears’s memoir seemed as though it had a good chance of surpassing one million in print sales in the United States this year. Only one adult nonfiction title — Prince Harry’s “Spare” — has reached that height so far.

Persons: Simon, Simon & Schuster, Spears, Mickey, Justin Timberlake —, James P, Britney, Kristen McLean, Circana, Harry’s “, McLean, Walter Isaacson’s, Elon Musk, Michael Lewis’s, Sam Bankman, Jada Pinkett Organizations: Books, Simon &, Mickey Mouse Locations: Louisiana, Kentwood, United States

As a result, books like “Call Me Max” have been challenged or outright removed from schools and libraries in Florida, as well as other states — and though some believe book bans lead to more book sales, authors say the effect of those bans is devastating for their careers. These bans “overwhelmingly” target books about race and racism, as well as books with LGBTQ characters, PEN America said in its September study on school book bans. The MoveOn Banned Book Mobile stops for an event with local authors and teachers on October 1, 2023 in Decatur, Georgia. “(A book ban) would make news, and people would say, ‘I’ll buy this book just to show them,’” Lukoff said of the once-common result of book bans. Lukoff said his first high-profile bans occurred in early 2021, in Austin and Salt Lake City, when book bans first started to accelerate.

Persons: CNN —, Ron DeSantis, Max, ”, ‘, ” DeSantis, Max ”, Kyle Lukoff, Newbery, “ I’ve, —, ” Lukoff, “, ” Kyle Lukoff's, Marvin Joseph, Phil Bildner, ” “, Bildner, PEN America, Tasslyn Magnusson, Read, Derek White, Magnusson, ” Laurie Halse Anderson’s, George M, Deborah Caldwell, Stone, Angie Thomas, “ Maus, “ Maus ”, ” Magnusson, Lukoff, BookScan, Juno, Mike Curato’s “, John Green’s “, Samira Ahmed, Laura Gluckman, Armando L, Sanchez, Maus, ’ ” Lukoff, … that’s, they’re, she’s, haven’t, “ It’s, isn’t, Ahmed, ” Bildner, Caldwell, J.K, Rowling, Harper Lee, Art Spiegelman, ‘ Maus, ’ ”, Torrey Maldonado, ” Maldonado, who’ve, Eileen T, ’ ” Magnusson, ’, ” Ahmed, it’s, “ I’m, I’m, Maldonado, They’re Organizations: CNN, Florida Gov, Washington Post, PEN America, Liberty, Utah Parents United, Mobile, American, Association’s, Intellectual, ”, Association of American Publishers, Women, Chicago Tribune, Getty, America Locations: Florida, bookshelves, Rye, PEN, Utah, Decatur , Georgia, Tennessee, Alaska, Chicago, Sandmeyer's, Austin, Salt Lake City

☆ TikTok Sells A Lot of Books. Now, Its Owner Wants to Publish Them, Too.
▼ + stars: | 2023-07-01 | by ( Elizabeth A. Harris | Alexandra Alter | ) www.nytimes.com time to read: +1 min

Many of TikTok’s users — more than 150 million in the United States alone — are interested in books. In the past year, videos with the #BookTok hashtag have been viewed more than 91 billion times, up from nearly 60 billion views the year before, according to the company. Posts tagged #ColleenHoover have been viewed more than 4.2 billion times, and her books have sold more than 24 million copies. “To say it’s hugely important is an understatement at this point,” said Bess Braswell, a senior publishing director at Harlequin. According to the description, it would create an ecosystem where people could find, buy, read, review and discuss books.

Persons: — Colleen Hoover, Circana, “, ”, Bess Braswell, ByteDance Organizations: Harlequin, Press Locations: United States

☆ TikTok loves book 'tropes' and authors are feeling the pressure to use them as the platform becomes a powerful marketing tool
▼ + stars: | 2023-05-30 | by ( Marta Biino | ) www.businessinsider.com time to read: +5 min

A common way to quickly discuss book plots on TikTok is through tropes, or specific themes that recur in many stories. The focus on tropes has to do with the short nature of videos on TikTok, creators told Insider. The success of tropes puts pressure on authors to try themFor authors, seeing these types of plots find success on the platform can be a double-edged sword. She decided to try writing a romance novel incorporating popular tropes like "enemies to lovers." Some creators worry the focus on tropes on TikTok may be limiting authors' visions.

☆ TikTok has influenced nearly every aspect of book publishing and helped push sales to record highs. 25 insiders describe how it's changed their industry.
▼ + stars: | 2023-05-17 | by ( Marta Biino | ) www.businessinsider.com time to read: +11 min

The BookTok phenomenon helped send book sales to an all-time high and reignite a love for reading. From authors to stores, the book world is turning to TikTok to drive sales and build community. Still, while authors might feel pressure to try TikTok, industry experts say it's better to focus on craft than marketing. Aster is one of the hundreds of authors who are benefitting from the success of TikTok and its book-related hashtag #BookTok. But TikTok's influence on publishing has also dialed up the pressure on authors to be marketers, as well as writers.

☆ TikTok's owner is laying the groundwork to launch a book publisher called '8th Note Press'
▼ + stars: | 2023-05-01 | by ( Dan Whateley | Marta Biino | ) www.businessinsider.com time to read: +3 min

TikTok owner ByteDance applied for a trademark for a book publishing entity called 8th Note Press. The company is also hiring staff to "discover and sign authors" and ensure "novel completion." TikTok has become a popular destination for readers to discover new books, driving up publishing sales and sparking a thriving community on the app dubbed #BookTok. Now its parent company ByteDance may be building out its own publishing arm. The company in April filed a US trademark application for a new book-publishing entity that would be called 8th Note Press.

☆ DeSantis first-week memoir sales far outpace books by Trump, Pence, Clinton and Obama
▼ + stars: | 2023-03-10 | by ( Kevin Breuninger | ) www.cnbc.com time to read: +4 min

DeSantis' book sales also appeared to far outpace recently published memoirs by a handful of other Republicans who have either launched 2024 presidential campaigns or are considering it, according to BookScan. Former Vice President Mike Pence's "So Help Me God," released last November, sold 37,600 print copies in week one. Of course, book sales alone don't guarantee a politician's future success. Former Democratic presidential nominee Hillary Clinton sold 86,200 print copies of her 2014 book "Hard Choices" in the first week, BookScan data showed. On Friday, DeSantis' book was listed No.

☆ Ron DeSantis' memoir sold more copies in its first week than books by Donald Trump, Barack Obama, and Hillary Clinton
▼ + stars: | 2023-03-09 | by ( Kimberly Leonard | ) www.businessinsider.com time to read: +5 min

DeSantis' first memoir sold over 94,000 copies in its first week, a number that includes preorders. The first week of sales eclipsed those of Donald Trump, Barack Obama, and Hillary Clinton. Ron DeSantis' first memoir has outsold books by Donald Trump, Hillary Clinton, and Barack Obama during its first week of sales. Clinton's memoir "Hard Choices," about her time working in the Obama administration before mounting her presidential run, sold 86,200 copies in its first week, according to BookScan. The DeSantis political team declined to comment for this story.

☆ TikTok helped Colleen Hoover sell 14.3 million copies of her books in 2022, new data shows. Here are 3 other key takeaways about BookTok's impact on sales.
▼ + stars: | 2023-02-22 | by ( Marta Biino | ) www.businessinsider.com time to read: +4 min

Book sales declined 5.8%, but BookTok authors registered a 66% growth in 2022. NPD's BookTok authors list includes over 100 writers "featured prominently on TikTok's BookTok channel." These two charts show how much BookTok has grown over the years, and which BookTok authors have increased their sales in 2022. The power of BookTok goes beyond fictionIt's not just fiction authors like Hoover and Jenkins Reid who find success on the platform. "I cannot overstate the power of what's happening on BookTok," McLean said.

☆ TikTok had a big impact on book sales in 2022, with Colleen Hoover leading the way, according to new data. Here are 4 key takeaways about BookTok's effect on the industry.
▼ + stars: | 2023-02-17 | by ( Marta Biino | ) www.businessinsider.com time to read: +4 min

☆ Prince Harry’s ‘Spare’ Sells Well in U.S., but Not as Well as the Obamas’ Memoirs
▼ + stars: | 2023-01-19 | by ( Jeffrey A. Trachtenberg | ) www.wsj.com time to read: 1 min

Prince Harry ‘s memoir sold 629,300 hardcover copies in the U.S. in its first week, trailing only two titles by the Obamas on the list of top first-week U.S. adult-nonfiction hardcover sales. According to NPD BookScan, which started releasing first-week U.S. sales numbers in 2004, Prince Harry’s “Spare” sold more hardcover copies than all but two adult-nonfiction books in the U.S. in their first week: former President Barack Obama ‘s memoir “A Promised Land” and former first lady Michelle Obama ‘s memoir “Becoming.”

☆ Entrepreneurs are charging up to $50,000 to preserve people's memories in books, films, and even holograms before they die as the personal-memoir business ramps up
▼ + stars: | 2023-01-11 | by ( Mark Ellwood | ) www.businessinsider.com time to read: +7 min

Companies like The Family Film and Storyworth are capitalizing on this trend. One ghostwriting company is venturing into VR storytelling for luxury customers, charging $5,000. Andrew Gemmell, the founder of The Family Film. The Family Film charges $50,000 for an in-depth movie of a family's history. Social media, podcasts, and self-publishing platforms have also created ways for people to share their stories with a wide audience.

☆ Ron DeSantis is releasing his first autobiography, in a key sign he's exploring a White House run
▼ + stars: | 2022-11-30 | by ( Kimberly Leonard | ) www.businessinsider.com time to read: +5 min

Ron DeSantis has a book coming out on February 28. Ron DeSantis of Florida has an autobiography coming out early next year, in the surest sign yet that he's considering a presidential run. Throughout these experiences, the publisher writes of the forthcoming book, "Ron DeSantis learned the same lesson: He didn't want to be part of the leftist elite." Ron DeSantis. That book's publisher was High-Pitched Hum Publishing in Jacksonville, Florida, a cooperative publisher known as a "vanity press" in literary circles.

☆ Ron DeSantis just announced he has a memoir coming out soon. Here's what we learned from his first book, a scathing take on Obama
▼ + stars: | 2022-11-30 | by ( Kimberly Leonard | ) www.businessinsider.com time to read: +13 min

DeSantis wrote the book during the Tea Party movement and before he ran for Congress. He did so throughout his 2011 book, "Dreams from Our Founding Fathers: First Principles in the Age of Obama." According to NPD BookScan, which tracks retail sales of US print books, "Dreams from Our Founding Fathers" sold 125 copies through July of 2022. In one section of the book, DeSantis wrote that Obama lacked the humility of George Washington, the first US president. Obama, DeSantis wrote, "garnered flattering media coverage by a press thoroughly enamored with his progressive politics."

☆ DeSantis' scathing book about Obama shows his 'individual freedom' philosophy, his disdain for the media, and how he studies other politicians
▼ + stars: | 2022-11-24 | by ( Kimberly Leonard | ) www.businessinsider.com time to read: +12 min

DeSantis wrote the book during the Tea Party movement and before he ran for Congress. He did so throughout his 2011 book, "Dreams from Our Founding Fathers: First Principles in the Age of Obama." DeSantis wrote the book as he was coming of age in politics during the Tea Party movement. In one section of the book, DeSantis wrote that Obama lacked the humility of George Washington, the first US president. Obama, DeSantis wrote, "garnered flattering media coverage by a press thoroughly enamored with his progressive politics."

☆ Forget about making money. Here’s what it takes to write a book
▼ + stars: | 2022-11-03 | by ( Bob Pisani | ) www.cnbc.com time to read: +5 min

If you want an idea of how ridiculous the book publishing industry is, look no further than the proposed Penguin Random House-Simon & Schuster merger. Penguin Random House has said it would appeal. A 2018 survey of 5,067 authors conducted by the Authors Guild found that the median income of the authors surveyed had fallen to $6,080 in 2017. Earnings from book income alone was a paltry $3,100, indicating that authors were supplementing their incomes through speaking engagements, book reviewing, or teaching. The Authors Guild report notes the explosive growth of alternative ways for consumers to spend their time (video and streaming).

☆ 'It's huge, beyond anything in my career': Publishing industry insiders explain how TikTok has sent book sales surging and how they're trying to tap into the BookTook phenomenon
▼ + stars: | 2022-03-01 | by ( Marta Biino | ) www.businessinsider.com time to read: +8 min

In 2020 and 2021, book sales surged, reaching a near 20-year peak, according to industry data. 2021 sales of Hoover's books were up 650% over 2020 sales, with 1.9 million copies sold, according to data from NPD BookScan, the largest book sales tracker in the US. Since mid-2020, TikTok has been the driving force of an unprecedented surge in book sales, industry insiders say. The strategy of marketers has always been to push and advertise newer books, industry experts said, and those usually sell better. Then, around Halloween 2021, sales rose steadily to about 2,000 copies a week.

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